API DNA is a Luxemburg based tech and financial tech firm that mainly deals with APIs in the financial tech industry. They also integrate banking apps.
The client’s main requirement for us was to curate a logo that fit their brand.
We were requested to incorporate the concept of a helical DNA structure in their design, as to symbolise that they specialise in API’s.
The helical structure of the DNA also was a specific design that fit their business name well, hence it felt right to use the design in their logo